Pursejamin Battery - Smyle Labs

The disguise game evolves—the Smyle Labs Pursejamin hides a 510 cartridge battery inside a miniature handbag/clutch purse that clips onto a real purse strap, bag zipper, or belt loop as a seemingly decorative accessory. Designed specifically for the female customer base that found the Penjamin too masculine and the Wandjamin too niche, the Pursejamin speaks the visual language of fashion accessories: leather-look texture, metallic clasps, and a silhouette that reads as a keychain coin purse to anyone who isn't looking closely. Open the clasp to access the mouthpiece and power button, close it to conceal everything—a two-second transition between "accessory" and "vape" that maintains the disguise even during active use. For retailers serving a female-skewing customer base, the Pursejamin is the product that finally gives them a recommendation they can make without caveats about masculine form factors. The fashion-forward design generates organic social media content from style-conscious customers who post it as an accessory, not a vape.